Mumbai, India – Cashfree Payments, a leading payment gateway in India, announced the launch of their new
product called FlowWise. The launch event took place on January 15th, 2022, amid much excitement from the
financial and e-commerce sectors.
FlowWise is aimed at revolutionizing the payment ecosystem in India by providing enhanced security and seamless
payment experiences for businesses and consumers alike. With the adoption of FlowWise, Cashfree Payments aims
to further strengthen its position as a market leader in the digital payment industry in India.
“We are thrilled to introduce FlowWise to the Indian market. Our goal is to simplify and streamline payment processes
for businesses, enabling them to focus on growth and customer experience. FlowWise will offer innovative
features and robust security measures, ensuring quick and secure transactions for our customers,” said
Prashant Bhatia, Co-founder and CEO of Cashfree Payments.
Key features of FlowWise:
- Seamless integration: FlowWise allows for easy integration with business websites or mobile apps, ensuring a
hassle-free experience for both business owners and their customers. - Customizable payment pages: Businesses can customize the look and feel of the payment pages, providing a
consistent brand experience to their customers. - Multiple payment modes: FlowWise supports various payment modes, including debit cards, credit cards, net
banking, UPI, and popular digital wallets, ensuring convenience and flexibility for customers. - Enhanced security: The platform adheres to the highest security standards, incorporating advanced encryption
technologies to protect sensitive customer information. - Real-time analytics: FlowWise provides real-time transaction data and analytics, helping businesses gain
valuable insights into customer behavior and payment trends.
The launch of FlowWise comes at a time when digital payments are witnessing rapid growth in India. With increasing
smartphone penetration and the government’s push towards a cashless economy, the demand for secure and reliable
payment solutions has increased significantly. Cashfree Payments aims to address this demand by providing a
user-friendly and robust payment gateway.
About Cashfree Payments: Cashfree Payments is a leading payment gateway in India, providing secure,
reliable, and customer-centric payment solutions. With a focus on innovation and continuous improvement,
Cashfree Payments aims to simplify the payment process for businesses and individuals, contributing to the
growth of the digital economy in India.
For more information, visit www.cashfree.com