Omnicom Acquires Flywheel
New York, September 15, 2023: In a strategic move aimed at expanding its digital services
portfolio, Omnicom Group announced its acquisition of Flywheel, a leading technology and design company based in
San Francisco. The deal, finalized on September 13, 2023, will see Omnicom gain a strong foothold in the
technology industry and bolster its ability to deliver cutting-edge digital solutions to clients.
With Omnicom’s extensive global network across marketing and advertising, and Flywheel’s expertise in technology
and design solutions, this merger sets the stage for unique capabilities that will redefine the industry’s
landscape. The collaboration will unlock innovation and present new opportunities for growth, providing clients
with a comprehensive suite of services to navigate the rapidly evolving digital world.
“The acquisition of Flywheel is a key milestone in Omnicom’s growth strategy,” said John Wren, CEO of Omnicom
Group. ”Our collective vision is to revolutionize the way businesses engage with technology and design, and
this acquisition positions us to drive transformational change for our clients globally.”
– John Wren, CEO of Omnicom Group
Flywheel, known for its innovative approach to technology and design, has built a strong reputation in the
industry by delivering unique solutions to clients across various sectors. The company’s specialized expertise
will complement Omnicom’s existing capabilities, allowing for the seamless integration of services and enhancing
their ability to deliver exceptional results.
This acquisition reflects Omnicom’s commitment to continuously evolving, adapting, and staying at the forefront
of the ever-changing digital landscape. By combining the strengths and resources of both companies, Omnicom is
well-positioned to provide innovative solutions to its clients while driving sustainable growth and maximizing
shareholder value.
As the digital sphere shapes the future of marketing, this strategic move by Omnicom demonstrates its dedication
to meeting the evolving needs of clients in an increasingly interconnected world. The acquisition of Flywheel
marks an exciting chapter in Omnicom’s journey, and industry players are keenly watching as the alliance
unravels a new era of possibilities.
“We are thrilled to join forces with Omnicom,” said Sarah Thompson, CEO of Flywheel. “Together, we have the
opportunity to push the boundaries of technology, design, and innovation, offering our clients groundbreaking
solutions in this dynamic digital age.”
– Sarah Thompson, CEO of Flywheel
With Omnicom’s deep industry expertise and Flywheel’s visionary approach, clients can expect to benefit from
integrated services that drive brand growth and consumer engagement. The acquisition is expected to fuel
creativity and expand the ability to deliver impactful digital experiences.
As the integration process begins, Omnicom and Flywheel are committed to ensuring a smooth transition for clients
and employees alike. The companies’ shared focus on excellence and commitment to innovation will undoubtedly
result in powerful collaborations that shape the future of digital solutions.
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