In a collaborative effort to enhance ecommerce and retail media growth, Mirakl, a leading eCommerce software company,
and Havas, a global advertising and communications firm, have announced a strategic partnership.
Mirakl provides a state-of-the-art platform that enables businesses to launch and manage their own online marketplace,
expanding the product assortment and adding value to the consumer experience. With this partnership with Havas,
they aim to accelerate the adoption of digital marketplaces for retailers in various industries.
Havas, renowned for its expertise in advertising and marketing services, will leverage its extensive network and
marketing capabilities to support Mirakl’s clients in driving traffic, awareness, and sales on their marketplace
platforms. They will work together to design and implement successful digital campaigns, leveraging data-driven
insights to optimize performance and maximize ROI.
“This strategic partnership between Mirakl and Havas is a significant milestone in the journey of transforming digital
commerce for retailers,” said John Doe, CEO of Mirakl. “By combining our expertise, we will create a seamless
experience for retailers to launch and scale their marketplace initiatives while leveraging Havas’ marketing
prowess to drive customer acquisition and revenue growth.”
Both companies are excited about the potential of this collaboration, which comes at a time when the eCommerce landscape
is rapidly evolving and becoming more competitive. By joining forces, Mirakl and Havas aim to enable retailers
to tap into the substantial opportunities presented by digital marketplaces, allowing them to grow their businesses
and thrive in a fast-paced, digital-first world.
The partnership will leverage the strengths of both companies to create end-to-end solutions for businesses looking
to establish and expand their online presence. With Mirakl’s cutting-edge software platform and Havas’ extensive
marketing capabilities, retailers can expect a comprehensive and effective strategy to drive sales, enhance customer
reach, and increase brand visibility.
As the world continues its digital transformation, innovative collaborations like this one illustrate how businesses
across industries are adapting and leveraging technology to accelerate growth. With Mirakl and Havas working together,
retailers will have access to unmatched solutions that empower them to thrive in the evolving ecommerce and retail
media landscape.
“Through our partnership, we are excited to shape the future of ecommerce and retail media, revolutionizing
the way businesses operate and connect with consumers,” commented Jane Smith, CEO of Havas. “Together, we will
unlock new possibilities and drive continuous innovation.”